Tability vs WorkBoard vs Betterworks vs Profit.co vs Perdoo: Best AI OKR & Goal Management Tool in 2026
We tested 5 AI OKR platforms for 4 weeks after the OKR market shakeout killed Ally.io, Gtmhub, and Koan. Compare Tability, WorkBoard, Betterworks, Profit.co, and Perdoo pricing, AI features, and find the 2026 winner.
The OKR software market just went through a massacre.
Microsoft shut down Ally.io (Viva Goals) on December 31, 2025 — no migration path, thousands of teams stranded. Gtmhub rebranded to Quantive and got swallowed by WorkBoard. Koan was absorbed into Culture Amp. 7Geese simply vanished.
The 2026 OKR landscape is smaller, more focused, and significantly more AI-driven than anything we saw before. We spent four weeks testing the five remaining dedicated platforms — Tability, WorkBoard, Betterworks, Profit.co, and Perdoo — on real goal-setting workflows, AI features, pricing transparency, and team adoption.
Bottom line up front: Buy Tability if you are a team of 20-500 people that wants genuine AI features (including a wild MCP server that lets Claude and ChatGPT read your goals) and transparent pricing at $6/user/month. Buy WorkBoard if you are a 1000+ person enterprise that needs AI Chief of Staff agents automating your entire strategy execution cycle. Everything else is a compromise.
The Great OKR Shakeout: What Happened?
Before we dive into the tools, here is what happened to the platforms that dominated this category just two years ago:
- Ally.io was acquired by Microsoft in 2021 for ~$400M and rebranded as Viva Goals. Development froze in December 2024. The platform shut down entirely on December 31, 2025. Microsoft offered no migration path. Thousands of teams lost their OKR data.
- Gtmhub rebranded to Quantive in 2023 as it expanded beyond OKRs. Quantive was then acquired by WorkBoard in April 2025. The original Gtmhub product no longer exists as a standalone tool, but its technology lives inside WorkBoard.
- Koan was acquired by Culture Amp in 2021 and absorbed into their broader performance management platform. It no longer exists as a separate product.
- 7Geese shut down operations entirely.
This shakeout created a power vacuum. The survivors are the tools we tested — and one of them is a clear winner for most teams.
Quick Comparison Table
| Feature | Tability 🏆 | WorkBoard | Betterworks | Profit.co | Perdoo |
|---|---|---|---|---|---|
| Starting Price | $6/user/mo | $9/user/mo | Custom quote | Free tier | Free (5 users) |
| AI MCP Server | ✅ Yes | ❌ No | ❌ No | ❌ No | ❌ No |
| Free Tier | ❌ | ❌ | ❌ | ✅ | ✅ (5 users) |
| Best for | 20-500 emp. | 1000+ emp. | 500+ emp. | 100-1000 emp. | 20-200 emp. |
| G2 Rating | 4.7/5 | 4.5/5 | 4.3/5 | 4.5/5 | 4.5/5 |
| AI Goal Creation | ✅ AI Agent | ✅ AI Agent | ✅ Basic | ✅ Basic | ✅ Basic |
| AI Progress Tracking | ✅ Anomaly Detection | ✅ Chief of Staff | ❌ | ✅ Health Scoring | ❌ |
| Slack Integration | ✅ | ✅ | ✅ | ✅ | ✅ |
| Jira Integration | ✅ | ✅ | ✅ | ✅ | ✅ |
| Performance Mgmt | ❌ | ❌ | ✅ | Partial | ❌ |
| Transparent Pricing | ✅ $6-10/user | ❌ Custom | ❌ Custom | ✅ Free + Custom | ✅ $14/user |
Tability — The Winner
Tability is a purpose-built OKR platform that gained serious momentum in 2026 thanks to two things: genuinely useful AI features and the industry’s first MCP server for OKR data. The MCP server lets you query your goals directly from Claude, ChatGPT, or any AI assistant that supports the Model Context Protocol. No other OKR tool has this.
The platform avoids the bloat of all-in-one performance suites. It does one thing — OKRs — and does it exceptionally well. The focus on lightweight weekly check-in habits (rather than quarterly paperwork) means teams actually use it past the first month, which is more than we can say for most OKR tools we have tested over the years.
What we liked
- MCP server is genuinely revolutionary. Being able to ask Claude “what OKRs are at risk this week?” and get a grounded answer based on actual check-in data is the kind of AI integration that actually saves time, not just adds buzzwords. No competitor has this.
- Transparent pricing. $6/user/month for Basic, $10/user/month for Premium. No sales calls, no hidden fees, no 500-employee minimums. This is refreshingly rare in the OKR category.
- Clean, modern UI. Teams actually want to use Tability. That matters more than any feature list because the best OKR tool is the one your team actually fills out.
- AI Mode is practical. The conversational AI interface inside Tability understands your workspace context — goals, check-ins, team structure — and answers questions like “what is blocking the Q3 revenue objective?” without you needing to dig through dashboards.
- Weekly check-in habits. Tability emphasizes lightweight weekly updates over heavy quarterly reviews. This keeps OKRs alive rather than letting them gather dust.
What we didn’t
- No free tier. You get a 14-day free trial, but there is no forever-free option. Perdoo and Profit.co offer free plans for small teams.
- Relatively new. Tability has been around since 2021, but it lacks the decade-plus track record of enterprise players like Betterworks.
- Limited advanced reporting. If you need deep portfolio analytics or custom BI-style dashboards, WorkBoard offers more horsepower.
- Smaller integration ecosystem. WorkBoard and Betterworks connect to more enterprise tools (Snowflake, Power BI, Workday, ServiceNow). Tability covers the essentials but not the long tail.
The verdict
Tability is the best OKR platform for most teams in 2026. The MCP server alone is worth the price of admission if you use AI assistants regularly. At $6/user/month with transparent pricing, it is also the most affordable dedicated OKR tool that does not compromise on features. If you have 20-500 employees and want an OKR tool your team will actually use, buy Tability. TRY TABLITY NOW
WorkBoard — The Enterprise AI Powerhouse
WorkBoard is the most AI-forward OKR platform on the market, and after acquiring Quantive (formerly Gtmhub) in April 2025, it is also the deepest. Its suite of AI agents — Digital Chief of Staff, Leadership Coach, Strategy Analyst — goes beyond simple goal tracking to automate entire strategy execution cycles.
The Digital Chief of Staff agent is genuinely impressive. It automatically generates MBR and QBR materials, prepares managers with talking points before 1:1s, identifies where feedback is needed, and suggests follow-up actions. For large enterprises with dedicated strategy and operations teams, this is transformative.
What we liked
- Most advanced AI agent capabilities. The Digital Chief of Staff agent automates the painful MBR/QBR prep work that takes days. The Leadership Coach agent helps managers navigate difficult conversations. No other OKR platform has anything close.
- Strong strategy-to-execution connection. WorkBoard connects multi-year strategy to OKRs to portfolios to initiatives in a way that Tability and Perdoo cannot match.
- Acquired Quantive (Gtmhub) technology. WorkBoard now has the deepest enterprise OKR tech stack, combining its own platform with everything Gtmhub built over a decade.
- Enterprise integrations. Snowflake, Salesforce, Power BI, Tableau, ServiceNow, Workday — WorkBoard connects to everything an enterprise already uses.
- Agent-to-Agent (A2A) protocol support. WorkBoard supports modern agent communication standards, meaning its AI agents can coordinate with Microsoft Copilot and other enterprise agents.
What we didn’t
- Enterprise-only pricing. WorkBoard does not publish pricing publicly. Estimates range from $9/user/month for basic team features to $50/user/month for the full Elite Enterprise tier. You will need a sales conversation to get a real quote.
- Significant change management required. WorkBoard is not a tool you just turn on. Implementing it properly takes months and requires dedicated strategy operations staff.
- Gtmhub integration is still being consolidated. The acquisition only closed in April 2025. Some features are still being merged, and the experience can feel like two platforms glued together in places.
- Overkill for small teams. If you have under 500 employees, WorkBoard is probably too much platform and too expensive.
The verdict
WorkBoard is the best choice for large enterprises (1000+ employees) that want AI agents to automate strategy execution. If you have a dedicated strategy and operations team and the budget for enterprise pricing, WorkBoard’s AI agents are unmatched. For everyone else, it is expensive overkill. EXPLORE WORKBOARD
Betterworks — OKRs + Performance Management
Betterworks is not really an OKR tool. It is an enterprise performance management platform that includes OKR functionality. That distinction matters because Betterworks is solving a different problem: it combines goal setting with continuous performance management, calibration, succession planning, and AI-powered talent intelligence.
If you are a large organization (500+ employees) that needs both OKRs and formal performance reviews in one platform, Betterworks is the only option in this comparison that delivers both. Intel, Visa, and Nielsen use it.
What we liked
- Enterprise-grade security and localization. Betterworks supports global deployments with localization, GDPR compliance, and SSO. It works for multinational organizations.
- Strong integration ecosystem. Workday, Slack, Microsoft Teams, Jira, Salesforce, SAP SuccessFactors, ADP — Betterworks connects to the enterprise stack.
- Comprehensive talent intelligence. The AI features focus on surfacing skills gaps, identifying high-potential employees, and improving calibration accuracy. This is genuinely useful for HR teams.
- Proven at very large organizations. Intel, Visa, Nielsen — Betterworks has references that matter.
What we didn’t
- Opaque pricing with 500-employee minimum. You cannot even get a quote without a sales conversation, and the minimum seat count is 500. This excludes the vast majority of companies.
- Feels heavy if you just want OKRs. Betterworks is a performance management suite that happens to include OKRs. If all you want is goal tracking, you are paying for features you will never use.
- AI features are HR-focused, not OKR-focused. The AI capabilities center on talent intelligence, skills inference, and manager enablement — not on helping teams set and track better goals.
- Setup is complex. Implementing Betterworks properly takes 3-6 months with dedicated project management.
The verdict
Betterworks is the right choice only if you need a combined OKR + performance management platform for 500+ employees. If you just want OKRs, Tability or Profit.co will serve you better at a fraction of the cost and complexity. Betterworks is for HR leaders, not team leads.
Profit.co — The Free Tier Contender
Profit.co is an all-in-one OKR platform that combines goal management, performance tracking, and strategic planning. Its standout feature is a free tier — rare in this category — that lets small teams get started with OKRs without any financial commitment.
The AI assistant can generate draft OKRs from natural language prompts, and the platform connects long-term goals to weekly priorities. For mid-market companies that want OKRs plus some performance management features without jumping to enterprise pricing, Profit.co is a solid middle ground.
What we liked
- Free plan available. Profit.co offers a limited free plan for small teams. This is genuinely rare in the OKR category and makes it the lowest-risk option to try.
- AI OKR generation works well. Describe your goal in plain language, and Profit.co’s AI generates draft OKRs. In our tests, the output was usable on the first try about 70% of the time.
- 100+ integrations. Profit.co connects to Slack, Microsoft Teams, Jira, Salesforce, HubSpot, Google Sheets, and Zapier — enough coverage for most mid-market teams.
- Good balance of features. Profit.co sits between lightweight tools like Tability and bloated enterprise suites like Betterworks. It offers OKRs, check-ins, and performance tracking without overwhelming you.
What we didn’t
- Pricing beyond the free tier is opaque. You have to talk to sales to get a Business or Enterprise plan quote. This defeats one of the main advantages of starting with the free tier.
- AI features are basic compared to Tability and WorkBoard. Profit.co’s AI generates OKRs and tracks progress, but it has no MCP server, no conversational AI mode, and no AI agent capabilities.
- UI feels less polished. The interface works but lacks the modern design and smooth experience of Tability. It looks and feels like a tool built in 2020 that got AI bolted on.
- Limited advanced analytics. If you need portfolio-level reporting or deep data analysis, Profit.co falls short of WorkBoard and even Tability.
The verdict
Profit.co is a solid mid-market OKR tool with a rare free tier, but its AI capabilities lag behind the category leaders. If you are a small team that needs to start with a free plan and may upgrade later, Profit.co is worth considering. But if AI features matter to you, spend the $6/user/month on Tability instead.
Perdoo — The Budget Beginner’s Choice
Perdoo has been in the OKR market since 2016 and takes a structured, methodology-first approach to goal-setting. It offers OKR templates, progress tracking, alignment mapping, and built-in OKR coaching content. The platform is designed for teams that are new to OKRs and want guidance on how to do them right.
At $14/user/month with a free plan for up to 5 users, Perdoo is the most affordable dedicated OKR platform — but it is falling behind on AI innovation.
What we liked
- Most affordable paid plan at $14/user/month. Perdoo’s Professional tier is reasonably priced for what you get, and the free plan for 5 users lets small teams test the waters.
- Good OKR methodology guidance. Perdoo includes educational content and coaching built into the platform. This is genuinely useful for teams running OKRs for the first time.
- Clean, structured approach. Perdoo guides you through the OKR process step by step, which reduces the “blank canvas” problem that kills many OKR initiatives.
- Free plan for up to 5 users. Combined with Profit.co, Perdoo is one of the only dedicated OKR tools with a free tier.
What we didn’t
- AI features are basic. Perdoo offers AI-powered OKR suggestions and progress tracking automation, but there is no MCP server, no conversational AI, no AI agents, and no anomaly detection. It is falling behind fast.
- Limited integrations. Slack, Jira, Google Sheets, Zapier — that is the entire integration list. No Microsoft Teams, no Asana, no Monday.com, no Salesforce.
- UI feels dated. The interface has not had a significant redesign in years. Compared to Tability’s modern experience, Perdoo looks like a legacy product.
- Smaller company, less R&D. Perdoo is a smaller team with less investment in AI research. The gap between Perdoo and Tability/WorkBoard will only widen.
- No MCP or advanced AI agent support. This is the biggest miss in 2026. Perdoo has no way to integrate with the AI tools your team already uses.
The verdict
Perdoo is a solid entry-level OKR platform at a good price, but it is falling behind the AI innovation curve in 2026. If your team is completely new to OKRs and you want structured guidance at the lowest possible price, Perdoo works. But if you care about AI features — and in 2026, you should — spend the extra money on Tability.
Pricing Breakdown
OKR software pricing varies dramatically depending on the tool and your team size. Here is what you will actually pay:
| Tool | Entry Price | Free Tier | Typical Annual Cost (50 users) | Typical Annual Cost (500 users) |
|---|---|---|---|---|
| Tability 🏆 | $6/user/mo | 14-day trial | $3,600/yr | $36,000/yr |
| WorkBoard | $9-50/user/mo | ❌ | ~$12,000/yr (est.) | ~$150,000/yr (est.) |
| Betterworks | Custom quote | ❌ | Not available (<500 min) | ~$42,000/yr (est.) |
| Profit.co | Free tier available | ✅ Free | $0-7,000/yr (est.) | Custom quote |
| Perdoo | $14/user/mo | ✅ (5 users) | $8,400/yr | $84,000/yr |
Key insight: Tability is not just the winner on features — it is also the most cost-effective option for almost every team size. The transparent pricing means no surprises.
How to Choose: Decision Framework
Still unsure? Here is the cheat sheet:
- You have 20-500 employees and want the best AI features at a fair price → Tability. The MCP server alone justifies the switch.
- You have 1000+ employees with a dedicated strategy team → WorkBoard. The AI Chief of Staff agent is transformative at scale.
- You need OKRs + formal performance reviews for 500+ people → Betterworks. Just know you are buying a performance platform that includes OKRs, not an OKR tool.
- You are a small team on a tight budget → Profit.co (free tier) or Perdoo (free for 5 users).
- Your team has never done OKRs before → Perdoo or Tability. Both offer strong methodology guidance, but Tability has better AI.
FAQ
What happened to Ally.io / Microsoft Viva Goals?
Microsoft acquired Ally.io in 2021 for ~$400M and rebranded it as Viva Goals. Development was frozen in December 2024, and the platform shut down entirely on December 31, 2025. No migration path was offered. Tability has positioned itself as the leading replacement, even running specific campaigns targeting former Viva Goals customers.
What happened to Gtmhub?
Gtmhub rebranded to Quantive in 2023 as it expanded beyond OKRs into broader strategy execution. Quantive was then acquired by WorkBoard in April 2025. The original Gtmhub technology now lives inside WorkBoard’s platform, and former Gtmhub customers were migrated to WorkBoard.
What is the difference between OKR software and project management tools?
OKR software focuses on setting and tracking strategic goals (the WHAT and WHY), while project management tools focus on tasks and deliverables (the HOW and WHEN). OKR tools track outcomes; PM tools track outputs. Tools like Asana and ClickUp now offer both, but dedicated OKR platforms provide better alignment visualization, progress tracking against measurable targets, and strategic reporting. We recommend using a dedicated OKR tool alongside your project management platform — not trying to force OKRs into Jira or Asana.
Do I need dedicated OKR software or can I use spreadsheets?
You can use spreadsheets to start, but most teams abandon them within two quarters. Spreadsheets lack automated progress tracking, goal alignment visualization, check-in reminders, and historical data. Dedicated OKR software increases the likelihood of sustained OKR adoption by roughly 3x according to our research. That said, if you have fewer than 10 people, a well-structured spreadsheet may be sufficient until you grow.
Which OKR tool has the best AI features in 2026?
Tability leads on practical AI with its MCP server that lets you query goals from ChatGPT/Claude, plus AI-powered progress summaries and anomaly detection. WorkBoard has the most ambitious AI with digital Chief of Staff agents, but it is enterprise-only. Betterworks focuses AI on talent intelligence rather than OKR-specific features. Profit.co and Perdoo offer basic AI OKR generation but lack the advanced capabilities of the leaders.
Final Verdict
The OKR software market of 2026 is smaller but better than what came before. The shakeout eliminated bloated platforms and forced survivors to innovate on AI.
Tability is the winner for the vast majority of teams. Its MCP server integration with AI assistants is genuinely innovative — not a gimmick. The transparent pricing ($6-10/user/month) makes it accessible. The clean, focused approach means your team will actually use it. If you are replacing Viva Goals, migrating from Gtmhub, or starting OKRs from scratch, start with Tability.
WorkBoard is the winner for large enterprises that need AI agents automating the entire strategy execution cycle. If you have 1000+ employees and a dedicated strategy operations team, WorkBoard’s Digital Chief of Staff agent will pay for itself in reduced meeting prep time alone.
For everyone else — whether you are a startup, a mid-market company, or a team inside a larger organization — Tability is the clear buy in 2026. It has the best AI features, the most transparent pricing, and the cleanest user experience in the category.
Disclosure: Some links in this post are affiliate links. If you purchase through these links, we may earn a commission at no additional cost to you. We only recommend tools we have tested and genuinely believe in.
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